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Mental Model

Agenda-Setting Theory

AS
General Thinking & Meta-Models

theory (Maxwell McCombs and Donald Shaw, 1972) holds that media may not tell people what to think, but it powerfully shapes what they think about. By choosing which...

The core idea

theory (Maxwell McCombs and Donald Shaw, 1972) holds that media may not tell people what to think, but it powerfully shapes what they think about. By choosing which...

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