is the appeal to emotion — one of Aristotle's three modes of persuasion alongside ethos (credibility) and logos (logic). Pathos works by creating an emotional connection between the speaker and the audience: empathy, fear, hope, anger, or joy. It is the most powerful short-term persuasion tool becau
The core idea
is the appeal to emotion — one of Aristotle's three modes of persuasion alongside ethos (credibility) and logos (logic). Pathos works by creating an emotional connection between the speaker and the audience: empathy, fear, hope, anger, or joy. It is the most powerful short-term persuasion tool becau
Connected
5 Whys
why five times to find the systemic root cause.
All Models Are Wrong
model simplifies reality; the question is whether it is useful.
Amara's Law
technology short-term, underestimate it long-term.
Eisenhower Decision Matrix
tasks by urgency and importance to focus on what truly matters.
First Principles Thinking
a problem to its fundamental truths and reason up from there — the antidote to r
Goodhart's Law
a measure becomes a target, it ceases to be a good measure.